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Using Communication Preference
Using Communication Preference

Get to know your new custom Contact Field

Integrate IQ Team avatar
Written by Integrate IQ Team
Updated over 5 years ago

Everyone prefers to communicate differently. For some that's email, for some that's SMS, for some it's picking up the phone and talking to somebody.

By reaching out to your contacts the way they want you to, they will feel more comfortable and more willing to continue that dialog with you.

Using Communication Preference

If you've authenticated Message IQ to HubSpot, you have a brand new custom Contact Field: communication preference.

This is a great additional field to add to any (or all) of your outward facing web forms, such as your Contact Us form.

By asking your customers and prospects their communication preference, you can a

adjust your messaging to talk to them the way they're most comfortable.

Once you understand how the customer would prefer to be contacted, you can tailor your communication with them moving forward.

In Workflows

Create an If/Then Branch in your workflows to create separate tracks of messaging.

On the Contact Record

Add Communication Preference to the Contact Record Left Sidebar in your HubSpot Preferences. This way, you can easily know whether you should email, call, or use Message IQ's 2-way chat widget to start a 1:1 SMS conversation.

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